Sony requires its marketing staff to blog?

Two Faces of Blogging

Via Emma Duke-Williams, an article about compulsory blogging at Sony blogging… you should share this with anyone who thinks blogging is not important for their future:

According to an official release from the group, Ged Doherty, chairman and chief executive of SonyBMG in UK and Ireland, said the company “has made it obligatory for all senior staff at both Columbia Records and RCA Records to start blogging actively”.

Blogging is obligatory!

But what happens to those who refuse?

A spokesperson for SonyBMG told us “you won't be sacked for failing to blog”, but added, rather ominously: “If you don't blog, it's going to be frowned upon. Ged has made it clear that staff are expected to blog and participate in the community. He sees it as part of people's jobs.”

Blogging is not the future it is right now! I expect that we will see even more of this in the future!

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Vicki Davis

Vicki Davis

Vicki Davis is a full-time classroom teacher and IT Director in Georgia, USA. She is Mom of three, wife of one, and loves talking about the wise, transformational use of technology for teaching and doing good in the world. She hosts the 10 Minute Teacher Podcast which interviews teachers around the world about remarkable classroom practices to inspire and help teachers. Vicki focuses on what unites us -- a quest for truly remarkable life-changing teaching and learning. The goal of her work is to provide actionable, encouraging, relevant ideas for teachers that are grounded in the truth and shared with love. Vicki has been teaching since 2002 and blogging since 2005. Vicki has spoken around the world to inspire and help teachers reach their students. She is passionate about helping every child find purpose, passion, and meaning in life with a lifelong commitment to the joy and responsibility of learning. If you talk to Vicki for very long, she will encourage you to "Relate to Educate" or "innovate like a turtle" or to be "a remarkable teacher." She loves to talk to teachers who love their students and are trying to do their best. Twitter is her favorite place to share and she loves to make homemade sourdough bread and cinnamon rolls and enjoys running half marathons with her sisters. You can usually find her laughing with her students or digging into a book.

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2 comments

Paul Wilkinson April 10, 2007 - 10:34 pm

Toon Doo is great fun. Thanks for the tip. I discovered this morning you can also upload your own images and use them. Wow the creative possibilities of this are endless.

Sony Vaio VGN December 20, 2010 - 1:13 pm

Wow,I like this blog.Thanks for sharing this information.

Comments are closed.

The Cool Cat Teacher Blog
Vicki Davis writes The Cool Cat Teacher Blog for classroom teachers everywhere
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